The Twitter logo is displayed on a screen on the floor of the New York Stock Exchange (NYSE) in New York City, U.S., September 28, 2016.
For state-affiliated media, Twitter will label official accounts for the media organization, as well as those belonging to their "editors-in-chief, and/or their senior staff". The company will also be labeling "institutional accounts associated with their offices that changeover depending on election results".
Twitter says it will no longer "amplify" tweets by state-controlled media organisations, by excluding them from its recommendation systems.
Twitter will label media organisations "where the state exercises control over editorial content through financial resources, political pressure or control over production and distribution".
However, publicly funded news organisations with editorial independence will not be labelled, including the BBC and the United States network NPR. A spokesman also confirmed there were no US media outlets on the list.
Twitter says it will label key government officials, including foreign ministers, institutions, ambassadors and spokesmen and women from the five permanent members of the UN Security Council: China, France, Russia, the United Kingdom and US. "This direct line of communication with leaders and officials has helped to democratize political discourse and increase transparency and accountability".
When it comes to labeling government officials, the company said it's focusing on those who represent "the official voice of the state overseas", including "foreign ministers, institutional entities, ambassadors, official spokespeople, and key diplomatic leaders".
Personal accounts of heads of states will not receive the label, Twitter said, because "these accounts enjoy widespread name recognition, media attention, and public awareness".
Twitter said it would expand the list of labelled accounts and include additional countries over time. In 2019, Twitter banned state-backed media advertising.