European Central Bank chiefs were hoping the Hundred - a 100 balls-per-side tournament featuring eight new franchises, all with men's and women's teams - would attract a new audience.
Talking to Sky Sports on the matter, former English captain Nasir Hussain stated, "One factor the European Central Bank should determine is to prioritize monetary choices amongst Test match cricket, white-ball cricket".
Once clarity emerges regarding the length of the season, the decision will then be heavily influenced by the cricket deemed most desirable by Sky Sports and the BBC, the two broadcast partners who have just begun a rights deal with the European Central Bank that is theoretically worth £1.1bn over the next five years.
The first-class Championship is the proving ground for the five-day Test format but is often played in front of sparse crowds.
The West Indies series in June is in major doubt and will be the next big decision the board has to take.
Amid the uncertainty the European Central Bank finds itself working through numerous scenarios for possible starts in June, July and August, with global cricket, the T20 Blast and the Hundred given priority in order to maximise revenues for the sport.
The ECB is modelling a series of options to start the season in June, July or August as it scrabbles for a solution to a shortened summer.
"Alongside our partners in the game, we continue to plan against a number of scenarios for the cricket season", an European Central Bank spokesperson told AFP.
"We continue to identify areas where our staff, places and resources can make a positive difference to our community at large in these hard times".
"These could include the possibility of playing matches behind closed doors, or potentially postponing or cancelling further elements of the season".
Durham Cricket Chief Executive, Tim Bostock, said "Throughout this ongoing situation the Senior Leadership team at the club have been meeting on a daily basis and reviewing our operational practices in line with Government advice".
"Tom Harrison [the European Central Bank chief executive] has been really pragmatic about this".
"It's pretty clear global cricket comes first then after that it's the (Twenty20) Blast and the Hundred". Let's launch it properly next year. Player contracts are in place and we don't think it's appropriate to start talking about reductions or lay-offs at this point in time.
"If it's a four-month season, there's a lot of county cricket in the schedule I've seen".