Royal Challengers Bangalore finished last on the points table in IPL 2019.
After the Royal Challengers Bangalore (RCB) unveiled their new logo ahead of the 2020 edition of the Indian Premier League (IPL), franchise skipper Virat Kohli on Friday reacted to the same by saying that he is thrilled to see the embodiment of bold pride and challenger spirit in it.
Speaking on the launch of the new visual identity, Sanjeev Churiwala, Chairman of RCB, said "The idea behind the design of the new brand identity to give our rampant lion a contemporary makeover". The elements in the logo is a commitment to continuously entertain and engage with fans who are the force the behind Royal Challengers Bangalore.
"We believe a change in identity for the club was necessary to effectively live and breathe this vision and celebrate the passion for cricket and playing bold".
The unveiling of new RCB logo comes close on the heels of the team announcing a three-year partnership with Muthoot Fin Ltd or Muthoot Blue, a part of Muthoot Papachan Group, the financial conglomerate that earlier sponsored erstwhile Delhi Daredevils.
A few days back RCB deleted its profile picture from its official Twitter handle before removing all posts from its Instagram account too.
After days of rumours regarding a new team name (Bengaluru from Bangalore and what not), on February 14, the big announcement was made: a new logo with the same name. While its Twitter account only read: Royal Challengers, the Facebook account was without a logo but had Bangalore in its name.
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