LK Bennett has been bought out of administration by its Chinese franchise partner, Rebecca Feng, who fought off competition from Sports Direct's Mike Ashley.
The purchase includes LK Bennet's headquarters, 21 stores, all of its concessions and 325 employees. Some 15 stores are expected to close, representing a loss of 110 jobs. The group's global businesses were not part of the deal, but the trade journal Drapers, which first reported the rescue, said Feng is hoping to secure LK Bennett's stores in Europe and the United States in future.
'This will be achieved through a combination of working with quality British design, and the business's existing supply chain'.
The former chief executive Darren Topp and the former finance director Andrew Ellis will work with Byland as part of the deal.
Some 55 jobs have already been cut after five stores closed immediately following the administration, while staff numbers at the company's head office were reduced.
Before the administration, LK Bennett was owned by founder Linda Bennett, who had stepped back from the brand in 2008, but returned in 2017 as a consultant.
LK Bennett's Cheltenham store is not listed in the 15 set for closure.
Despite the closures, Dave Hurd, Joint Administrator, said: "We are pleased that we have completed a sale to Byland UK Limited, preserving the jobs of 325 employees across 21 stores, and that the business continued to trade through the Administration process, helping to provide continuity of service for its loyal customer base".