"God bless America and God bless Trumpy bear", a woman in the advert exclaims while hugging the toy. "Thank you, Trumpy Bear!" says another. "You can not defeat the storm".
Trumpy Bear's comb-over and long red tie would be fantastic on their own, but buyers get even more bang for their buck: the stuffed animal comes with an "American flag-themed blanket" so you can "wrap yourself in the red, white, and blue for comfort and warmth".
Images of a dense forest and grizzly bear soon transform into those of Trumpy Bear.
Fans get to see Trumpy Bear in action across a variety of scenarios. And once again the type of shows selected for the campaign suggests an irony-free target audience; iSpot's list of top shows for the Trumpy Bear ad this month include "Manhunt: Kill or Capture", "Project Nazi: The Blueprints of Evil", "Hitler" and, no kidding, "How the World Ends".
Not convinced? Everyone from veterans to plaid-wearing golfers loves their Trumpy Bear. The stuffed bear can be purchased for two payments of $19.95 plus $6.95 for shipping and handling.
The company that holds Trumpy Bear's copyright is Exceptional Products Inc., a Texas marketing company, who released a "vision statement" to Snopes in which they insisted "this is not a joke".
"A storm is coming, I am the storm", announces the advert, before the "fearless" bear appears on screen. I designed the Trumpy Bear in a recognizable image of our current president. The weight of the responsibilities that come with the presidency can be a burden that I, for one, could never endure.
"And no, this is not a joke". This fresh wave of exposure has made Trumpy Bear the talk of the town, and by "the talk of the town" I mean thousands of people are mystified at the unironic nature of this bonkers ad.