Perhaps it can take another in its stride.
The New Beetle was a hit during its early years, with sales of more than 80,000 in the United States in 1999, but recently the car's U.S. sales have suffered along with most other small cars.
The Beetle's demise was announced in March but it was unclear at the time how long the stay of execution would last. It was first developed by Ferdinand Porsche, also the founder of the eponymous vehicle company, with support from Adolf Hitler.
Porsche's factory at Fallersleben, now known as Wolfsburg, had scarcely turned out 200 before the outbreak of the Second World War. It was Adolf Hitler, at the Berlin auto show in 1938, who introduced a prototype for a small, oddly shaped, affordable family vehicle that became the Beetle.
The vehicle was also immortalized in films, including the 1968 Disney movie "The Love Bug" featuring the Beetle Herbie, and was featured in Andy Warhol's colorful graphic prints.
The 2019 Beetle Final Edition is available in coupe and convertible body styles and features exclusive equipment including premium touches in the cabin. VWVortex discovered the introduction of the Beetle Final Edition - for 2019 - by deciphering VIN information submitted to NHTSA by the automaker.
USA sales of the Beetle have dropped 2.2 percent this year in a market that is increasingly shifting from cars to light trucks.
But the rebooted, modern New Beetle was more of a fashion accessory, splashed through popular culture at the turn of the century.
In a statement, Volkswagen Group of America CEO Hinrich J. Woebcken said the Beetle had to make way as the automaker moves to become a "full-line, family-focused automaker" while also focusing on an "electrification strategy".
But Mr Woebcken didn't completely rule out that the model could one day be resurrected: "Never say never".
After selling it on and off in the U.S. for almost seven decades, Volkswagen has made a decision to squash its iconic Beetle.
Sales of Beetles dramatically fell from the more than 420,000 units sold at the peak of their popularity in the late 1960s.
The New Beetle was a hit during its early years, with sales of more than 80 000 in the United States in 1999, but recently the car's sales have suffered along with most other small cars.